Distribution Specialist
With a film production and business background, Andrea moved up from her start as an intern onto the Operations team at Principal Media, where she supports service for broadcasters and streaming platforms by focusing on administrative efficiency, streamlining, strategic planning, and daily inventory upkeep. Originally from Mexico, she is fluent in English and Spanish.
SVP & GM, Content Licensing
Daniel oversees all aspects of driving content distribution revenue through license deals, commissions, pre-sales, co-production, and strategic partnerships to creatively finance new projects. Daniel is also responsible for acquiring finished content to refresh Principal’s ever growing catalog. Prior to Principal Media, Daniel managed acquisitions for Shine International.
Chief Financial Officer
David is responsible for overseeing finance and accounting operations. Prior to joining Principal Media, David worked for 13 years at del Pacifico Accounting Services, Inc. In that role, David’s clients included individuals and businesses in the media and entertainment industry.
Chief Executive Officer
As a seasoned TV executive, Gary Rosenson has been responsible for overseeing every aspect of independent entertainment companies including content financing, development, production, distribution, marketing, and overall strategy. Gary’s industry expertise and innovation has been recognized via TV & film speaking engagements including SXSW 2024, appearances in the NY Times, Wall St. Journal, and CNN, and multiple trade marketing awards.
Sr. Advisor, Content Strategy
Jeff Meier’s professional career has been dedicated to content programming strategy, marketing, research, acquisitions and scheduling for a wide variety of television services and platforms, ranging from cable to broadcast to streaming to YouTube, and encompassing both domestic and international markets. He most recently served as Head of Programming for Crackle, following positions at Sony, OWN: The Oprah Winfrey Network, Telemundo and TV One, among others.
Operations Director
Mitchell is a skilled Content Operations Professional with extensive experience in optimizing content workflows. He plays a pivotal role in driving operational efficiency. Known for a detail-oriented approach, he leverages a deep understanding of media production cycles to enhance content strategy, improve collaboration, and support business objectives. Passionate about innovation, he is committed to keeping Principal Media ahead of the curve in an ever-evolving digital landscape.
SR. ADVISOR, OPERATIONS
Pamela has over 25 years of experience in operations, distribution services, rights management and post-production. She has been responsible for the ops divisions of several organizations including Miramax, Crackle, Sonar, 1091 and Screen Media. At Participant Media, she restructured the operations infrastructure, and led Netflix’s original film operations team supporting a vast slate of originally produced content.
Principal Media creatively finances and commissions high-quality, budget-friendly content tapping trusted production partners in the US, Australia and Canada with decades of experience. From scripted rom-com’s and thrillers to Emmy Award-winning unscripted series in the home and food genres, Principal is able to serve the fast-evolving needs of the content marketplace.
Since 2005, Principal Media has been licensing its vast, multi-genre catalog of content to networks and now streaming platforms worldwide. And there’s always something new, as we’re constantly refreshing our catalog through co-productions and acquisitions. More recently, we’ve entered the world of streaming channel distribution.
Principal Media is a proud subsidiary of Libra Group, a privately-owned international business group whose subsidiaries own and operate assets in nearly 60 countries.
From development and production of originals to licensing finished content, we can be your trusted source.
You can also submit your original TV film and series concepts here.